The Rosella Preserving Company was established in North Carlton in 1895, with their trademark registered at 266 Station Street. The company moved to North Melbourne in late 1898 or 1899, manufacturing a range of tomato sauces, soups, jams, chutneys and associated products. The company's rapid success led to their constructing an expanded factory complex on land formerly used as a stabling area for the Cremorne Gardens. At the time of the Factory's opening in 1905, it was considered "probably the largest factory of its kind in the Commonwealth," and it was expanded further in the 1920s and 1930s. By this time it was one of Melbourne's largest industrial employers. The company was sold to Lever & Kitchen (a precursor of Unilver) in 1963, and the factory closed its works on this site during the early 1980s. (With thanks to Carlton Community History Group.)
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